The session I went to for the conference was Social Media- Instruction on Emerging Tools to Do Business. The speaker for this presentation was Wells Hall. Mr. Hall told us a lot about how social media works and how it can change people's lives. When applying social media there are five key steps to do; plan, listen, participate, evaluate, and respond. One of the biggest online companies right now is twitter. We talked about how Twitter is such a success because it gives people a voice. They are able to voice their opinion and communicate what they want without being held back to a certain extent.
We also talked about quite a few people who have had life changing moments due to social media. One of the people who we talked about was Susan Boyle. On April 11, 2009 she woke up as a no body and by that night her face was all over Youtube.When people first saw her on Britain's got Talent people were thinking that she should not be on the stage but, once she opened her mouth everything changed. Some people were crying by the end of her song. Youtube gave those people the power to share with everyone the wonderful thing that they had just witnessed. By November 23rd, she had released her first album.
I learned a lot from the session. It made me more interested in social media. I knew it played a big part in online things but, I did not realize how fast it can change a persons life by either making them famous or tearing them down.
Wednesday, November 17, 2010
Monday, November 1, 2010
Newspaper Ad
For the newspaper ad I was advertising a rock/metal music festival. My call to action was to show up or RSVP if they were wanting a chair. For my target audience it was a family event for part of the day and then the rest of the night it was 18 and older. I had a $100 budget and spent $76 all together for my 2 ads.
PRODUCTION SCHEDULE:
October 7: Ads assigned
October 12: Thumbnails, roughs, and specifications due
October 14: Ad approval
October 18: Edits and revisions due
October 21: Final approval
October 28: DUE DATE
Formula: 3 x 3 = 9 x $4 = $36
Ad Price: $36 each
InDesign Dimensions: 5.75in x 3in
2nd ad thumbnails
1st ad rough draft
2nd ad rough draft 
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